Asia by 2010
Succeeding in the constantly changing marketplace requires preparation for a full range of uncertainties. Will China continue its growth path? Will the United States continue to be Asia’s key economic driver? Will terrorism and health-related issues derail Asia’s economic achievements?
To better understand Asia’s current and medium-term challenges, members of the Asia Business Council undertook a scenario planning exercise and thought expansively about what the future may entail for the region. The effort linked future uncertainties to decisions that should be made today to enable better decision-making. It also provided us a set of tools and framework to think about various scenarios that may affect Asia. This report explains our process and our findings.